Case Studies

Real stories · real progress

Where pharmacy careers
move forward

See how we have supported pharmacy professionals and delivered campaigns for employers, event organisers and education partners.

Pharmacistweb logo

Explore the stories

A selection of client work across career support, advertising, education and recruitment.

DS
Career service

A career move into Medical Affairs

Devan Seedher worked with Pharmacistweb during his transition into the pharmaceutical industry. His career has since progressed to Medical Advisor and Final Medical Signatory.

Read career story →

↗
Advertising

Promoting The Pharmacy Show

Our email campaign for The Pharmacy Show recorded a 35.2% open rate and 43 unique clickers.

Explore advertising →

+
Job board

Connecting employers with pharmacy talent

Explore vacancy campaigns for Chemist4U and GSK, including email engagement and job link clicks.

Explore job campaigns →

▶
Webinar

Promoting a Henley MBA webinar

Our campaign for Henley Business School achieved a 47.2% open rate and 17 recorded clicks on its webinar link.

Read webinar story →

FH
Social media

Promoting a sponsored webinar

For Fontus Health, we promoted an educational webinar to healthcare professionals through LinkedIn.

Read social campaign →

VV
Community support

Helping a pharmacist seek a DPP

A five-star review describes quick advice and an offer to connect with a potential DPP.

Read member story →

Career service · client journey

From pharmacy into the pharmaceutical industry

Devan Seedher was Pharmacistweb’s first career service client. We supported his transition into the pharmaceutical industry and have been pleased to follow his continuing career. His public professional profile now describes him as a Medical Advisor and Final Medical Signatory.

His journey is one example of the career transitions Pharmacistweb supports.

Career transitionMedical AffairsIndustry
Pharmacistweb LinkedIn post celebrating Devan Seedher’s continued career progress
Our LinkedIn post celebrating Devan’s career. Tap to view the full image.
Advertising · campaign example

Promoting The Pharmacy Show to our community

Working with CloserStill Media, we delivered an email campaign for The Pharmacy Show to our pharmacy audience in October 2022. The Mailchimp report records the following campaign results:

Original Pharmacy Show 2022 campaign email with event branding
Original 2022 campaign email. Tap to view the full image.
The Pharmacy Show · email campaignSent 4 October 2022
2,800Emails delivered
985Unique opens · 35.2% open rate
43Unique clickers · 1.5% click rate
38Recorded clicks on the registration link

Source: Pharmacistweb’s Mailchimp report for “Pharmacy Show1”. The report shows 2,916 recipients and 53 total clicks; these figures describe this 2022 campaign.

Social media · sponsored education

Promoting a Fontus Health sponsored webinar

For Fontus Health, we ran a LinkedIn promotion on 15 May 2023 inviting healthcare professionals to a free webinar on ichthyosis and atopic eczema. The event featured Professor Anthony Bewley and was sponsored by Fontus Health.

The post included a registration link for the 23 May 2023 session and identified the content as intended for healthcare professionals. The campaign illustrates how we promote client educational events through our social community.

Source: Pharmacistweb LinkedIn post, 15 May 2023. The screenshot documents the promotion; reach, registrations and attendance were not provided.

Pharmacistweb LinkedIn post promoting a Fontus Health sponsored webinar on ichthyosis and atopic eczema
Original social post. Tap to view the full image.
Job board · employer campaign

Helping Chemist4U promote a pharmacy manager vacancy

Working with Chemist4U, we promoted its Lancashire pharmacy manager vacancy to our pharmacy audience in May 2019. The campaign directed readers to the role and supporting details.

Chemist4U · vacancy emailSent 3 May 2019
2,140Emails delivered
866Unique opens · 40.5% open rate
48Unique clickers · 2.2% click rate
55Total recorded clicks

Source: Pharmacistweb Mailchimp report, “Chemist 4U Pharmacy Manager Lancashire”. These are campaign engagement figures; hiring outcome was not reported.

Pharmacistweb email promoting a Chemist4U pharmacy manager vacancy in Lancashire
Original campaign creative. Tap to view the full image.
Job advertising · featured vacancy

GSK logo used by Pharmacistweb in 2019

Featuring a GSK job opportunity

For GSK, we promoted a job opportunity to our pharmacy audience through a featured vacancies email in August 2019. The campaign report records how readers engaged with the email and its leading job link.

Featured job vacancies · email campaignSent 18 August 2019
2,296Emails delivered
901Unique opens · 39.2% open rate
118Unique clickers · 5.1% click rate
124Recorded clicks on the leading job link

Source: Pharmacistweb Mailchimp report, “FEATURED JOB VACANCIES (copy 01)”, sent 18 August 2019. The figures describe the email campaign; the report does not document applications or hiring. GSK logo from Pharmacistweb’s existing 2019 media library.

Webinar · education campaign

Introducing a Henley Business School MBA webinar

Working with Henley Business School, we promoted an introduction to its MBA to our pharmacy audience in February 2018. The email featured a webinar link alongside information about the programme.

Henley Business School · email campaignSent 12 February 2018
1,451Emails delivered
685Unique opens · 47.2% open rate
19Unique clickers · 1.3% click rate
17Recorded clicks on webinar link

Source: Pharmacistweb Mailchimp report, “Introduction to MBA at Henley Business School”. Link clicks indicate interest; the report does not show registrations or attendance.

Pharmacistweb email introducing a Henley Business School MBA webinar
Original email creative. Tap to view the full image.
Pharmacy community · member experience

Supporting a pharmacist’s search for a DPP

Vasiliki Virvili posted on LinkedIn while looking for a Designated Prescribing Practitioner (DPP) to begin her independent prescribing course. In her review, she says Pharmacistweb replied with advice within minutes. A few days later, the team offered to connect her with a potential DPP.

Her five-star review describes the support as helpful and responsive. It is one example of how the Pharmacistweb community can help pharmacists find relevant guidance and connections.

Five-star review from Vasiliki Virvili describing Pharmacistweb’s help in finding a potential DPP
Vasiliki’s five-star review, 19 September 2026. Tap to read the full image.

Have a pharmacy story to build?

Talk to us about career support, advertising or finding pharmacy talent.

Contact Pharmacistweb →